Features Overview

Free fresh fish - learn more

Creative Concept: Centered on pairing high-quality photography of freshly cooked seafood dishes with bold, inviting text overlays such as “Want to win $100 in seafood?”. This approach highlighted the appeal of the product itself while ensuring the giveaway mechanic was immediately clear. The combination of appetizing imagery and strong, attention-grabbing typography created scroll-stopping visuals that encouraged interaction.

Execution:

• Use photography direction to emphasize authentic, appetizing shots that showcased the freshness and quality of the seafood.

• Images were paired with strong typographic treatments, vibrant color palettes, and ‘Free Fresh Fish Giveaway’ logo to build a cohesive and recognizable identity across weekly posts.

• Create a series of social posts that transformed routine giveaways into anticipated brand moments, strengthening recognition while encouraging ongoing audience participation.